Results from our HVAC work, and what a Burnaby business can take from them

The case studies

GasBoilers.ca: a new division built for a BC market

GasBoilers.ca is a gas-boiler division built for CANRO Heat. Its footprint now covers 26+ BC communities, and customers have given it 5.0★ from 76+ Google reviews.

What it shows: a focused brand for one service line can be built from scratch and earn trust across many communities. What transfers to Burnaby: if one service, such as drain clearing or EV-charger installs, is distinct from your main work, it may deserve its own pages, or even its own brand, rather than a line on a crowded home page.

BCWide.ca: speed in a BC market

BCWide.ca reached 3× leads in 90 days.

What it shows: when targeting, pages and tracking are set up properly, lead volume can move within a quarter. What transfers: a 90-day test with clear numbers is a fair way to judge any new channel in Burnaby, whether that's a Cantonese ad group or a strata outreach program.

CanroHeat.ca: growth for an established company

CanroHeat.ca achieved 250% lead growth.

What it shows: an existing company with a reputation can grow leads substantially by improving how it's found and how its site converts. What transfers: if you've been in Burnaby for years with little online presence, your reputation is an asset waiting to be shown: reviews, job photos and clear area pages.

CombiBoiler.ca: depth on one topic

CombiBoiler.ca reached 300% ROI. It brings in 300+ monthly leads and holds 500+ page-1 rankings for combi-boiler keywords.

What it shows: owning one topic thoroughly can produce volume and return. What transfers: a Burnaby business that becomes the clear expert on one specific job, explained better than anyone else explains it, can outrank larger generalists for that job.

Roma Heating & Cooling: compounding organic traffic

Roma Heating & Cooling grew organic traffic 400% in 12 months.

What it shows: steady search work compounds over a year. What transfers: local SEO in Burnaby rewards patience; the businesses that keep adding useful pages and reviews month after month pull away.

What transfers, and what doesn't

Transfers:

• Choosing a tight service area and winning it before expanding.
• Writing pages for the actual buyer, not for search engines.
• Tracking calls, texts and emails back to their source.
• Setting a cost-per-lead ceiling from real margins.
• Building reviews steadily, not in bursts.

Doesn't transfer automatically:

• Seasonality. Heating demand peaks in cold months; a Burnaby landscaper or painter has the opposite curve.
• Search volume. Some trades and services simply have fewer searches, so numbers will differ.
• Job value. A high-ticket installation can afford costlier leads than a small repair or a haircut.

How we'd measure your results

For a Burnaby business, we agree a baseline in the first month: current enquiries by source, cost per lead from paid channels and map positions across your service area. Every report compares against that baseline. You'll see what moved, what didn't and what we're changing. The services page shows which measures apply to each service, and our guides explain the arithmetic.

See the full list

The complete set of case studies is on HVAC.Agency's case studies page. To talk through what a realistic first 90 days might look like for your business, call, text or email. We're a marketing service, not a contractor; your team does the work, and we help the right customers find it.