The right first service is the one closing the biggest gap between the work Burnaby has and the work you get. For a renovator invisible in North Burnaby map results, that's local SEO. For a cleaning firm bleeding money on broad ads, it's tighter paid search. For anyone serving towers, it's often strata outreach. Below is how each service works and how to tell which one you need.
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Local SEO and Google Business Profile
Show up on the map for the Burnaby town centres and villages your crew can reach between jobs.
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Google Ads and Local Services Ads
Paid search with a per-lead ceiling set from your margins, split by neighbourhood and hour.
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Strata and property-manager marketing
Reach the councils, managers and caretakers who choose vendors for Burnaby's towers and townhouse complexes.
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Multilingual campaigns
Pages and ads for the Mandarin, Cantonese, Korean and Tagalog speakers who make up much of your market.
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Websites that turn visits into calls
A fast site with real Burnaby proof and one clear next step: call, text or email.
Local SEO and Google Business Profile
Choose local SEO when customers who should find you can't. If you search your own trade from a few spots around your service area and don't appear in the map results, this is the starting point.
The work covers your Google Business Profile, service pages for the areas you genuinely cover, a steady review habit and consistent business details across directories. In Burnaby it also means deciding which town centres to lead with, because distance from the searcher shapes the map. Full details are on the local SEO page.
Signs you need it: competitors with fewer years in business outrank you; your profile has few recent reviews; your site has one "Areas we serve" page listing twenty places.
Google Ads and Local Services Ads
Choose paid search when you need calls soon or when you already spend on ads and can't tell what they return. Ads buy placement today, which makes them the fastest lever and the easiest one to waste money on.
We set a cost-per-lead ceiling from your own job value and close rate, split campaigns by area and hour, and cut searches that never turn into work. See the Google Ads page.
Signs you need it: you can't say what one lead costs; spend runs overnight when nobody answers; your ads appear for people in Surrey or North Vancouver you don't serve.
Strata and property-manager marketing
Choose this when multi-unit buildings are, or could be, a large share of your work. Burnaby's growth is concentrated in high-density town centres, and in those buildings the person who books service is often a council member or a manager, not the resident.
That buyer wants proof of insurance, clear WorkSafeBC standing, tidy paperwork and a vendor who will answer the same way next year. The strata page explains how we reach them.
Signs you need it: you get one-off suite calls but never the building contract; managers ask for documents you don't have ready.
Multilingual campaigns
Choose multilingual work when a real share of your customers search or decide in another language. Census figures show many Burnaby households speak Mandarin, Cantonese, Korean, Tagalog or another language at home, and an English-only presence misses part of that market.
We build separate pages and ad groups per language, with reviewed copy and the right phone etiquette. Details on the multilingual page.
Signs you need it: customers already call asking for a staff member who speaks their language; competitors advertise in Chinese and you don't.
Websites that turn visits into calls
Choose a website rebuild when people reach your site and leave without calling. Traffic you can't convert makes every other service more expensive.
A good Burnaby service site loads fast on a phone, shows real local work, lists the areas you cover honestly and makes call, text and email one tap away. See the websites page.
Signs you need it: visitors arrive but enquiries don't; your site is slow on mobile; no one can tell from the home page which parts of Burnaby you serve.
How to decide in fifteen minutes
Answer these four questions in order and stop at the first "no":
- Search your main service from your own street: does your business show in the map pack? If not, start with local SEO.
- Do you know your cost per lead from paid channels? If not, fix paid search before spending more.
- Does your website turn at least a modest share of visitors into calls or messages? If not, look at the website.
- Are towers, complexes or second-language customers a large untapped share of your market? If so, add strata or multilingual work.
Plans and what's included in each tier are on the pricing page. If you'd like a second opinion on which gap matters most, call, text or email and describe your trade and service area.
We're a marketing and consulting service. We don't install, repair or service anything; our job is to bring your business the right enquiries and help you decide where to grow.
Frequently asked questions
Do I have to buy all five services?
No. Most clients start with one or two. Plans are month-to-month, so you can add a service once the first one is measured and paying for itself.
Which service works fastest?
Paid search can produce calls within days of launch, because you're buying placement. Local SEO compounds more slowly but keeps working without a click charge. Many Burnaby firms run ads while the organic work builds.
Can you work with the website I already have?
Usually, yes. We audit it first. If it loads quickly, works on a phone and makes calling easy, we improve it rather than replace it.
Do you do the work yourselves or resell someone else?
The strategy and campaign management are ours. We don't resell leads, and you own your website, profiles and ad accounts throughout.